customer stories

John Paul Logo Solo

Elevating luxury service with seamless, AI-driven support.

Customer Story John Paul

USE CASE

Sales, Service & Support

INDUSTRY

Travel & Hospitality

KEY METRIC

Delivers 24/7 Omnichannel support

Increases global customer satisfaction score - 8.4/10

100% Operational readiness on day one

Customer Story John Paul

JOHN PAUL is a global player in the premium and luxury concierge services. And because it's affluent and ultra-high net worth members, they can have very high demand, and they expect a high level of quality from us. And Talkdesk is helping us to make sure that the experience there is absolutely impeccable. The concierge needs not to worry about the technology behind. They can be directly in the conversation and they can make sure that we bond with the members, that there's this human touch that is so important in our business. Listening to our customers is key to answer to them with the best solution. Talkdesk does the same with us. One of our main pillars is actually deliver the service within Talkdesk whatever the channel, like integrating Talkdesk in our CRM, making sure that all channels work as smooth and seamless as possible within Talkdesk. This is to have something working, something premium, and something delivered, twenty-four seven. I used to be a concierge JOHN PAUL. Talkdesk is an amazing tool. It can answer the calls automatically. It helps us also personalize the services that we do depending on each client needs, their program, waiting times, different working hours, welcome messages. It also helps us improve a lot on our satisfaction levels. Globally, on all our clients, all combined an 8.4 score on a 10 point scale, so it's an amazing score. AI brings us a lot of opportunities. We are able to deliver services in more languages. It opens new markets for us because through AI, we can also automatize some of the tasks and it enables us to go down to maybe more mass affluent markets. Recently, we have been opening a new office in the Middle East. Going there with Talkdesk was not a question or was not an issue or was never a concern. By definition, we go there. We set up the solution. It works. Day one. Something that we are working on with Talkdesk around Agentic AI and Copilot so that it can all take the place of the concierge in some of the calls, or help the concierge managing the calls more seamlessly. And what we are looking into with Talkdesk is to have this innovative player that will accompany us, and help us grow. With Talkdesk, we have now been in a long relationship actually. So we can speak the truth. We can say what works well, what needs to be improved, but always with the same objective. Our culture is based on excellence and tailor-made services. With Talkdesk, we have found partner who aligns with our values.

Delivering concierge excellence at scale with Talkdesk AI.

Founded in 2008, John Paul specializes in relationship marketing, offering white-label concierge services, affinity programs, and bespoke event creation. With a global team of 350 expert Concierges and a prestigious network of over 10,000 partners, John Paul crafts memorable experiences that strengthen brand loyalty. Powered by a proprietary digital platform, the company delivers ultra-personalized content and services at scale—blending innovation, luxury, and human touch to elevate customer engagement.

"With Talkdesk, we have now been in a long relationship actually. So we can speak the truth. We can say what works well, what needs to be improved, but always with the same objective. Our culture is based on excellence and tailor-made services. With Talkdesk, we have found a partner who aligns with our values."

Hubert Choplin Global Data & CRM Director, John Paul

John Paul has leveraged Talkdesk to elevate its customer experience and operational efficiency. With seamless CRM integration and 24/7 omnichannel support, Talkdesk enables John Paul to deliver consistent, high-touch service across all client interactions. Automation features allow for deeply personalized experiences tailored to each client’s program, wait times, time zone, and language—contributing to an impressive global satisfaction score of 8.4 out of 10. Talkdesk’s flexibility has also supported rapid global expansion, including a recent office launch in the Middle East that was operational from day one. AI capabilities are opening new opportunities for John Paul, enabling the company to scale services across more languages and market segments. With AI agents working in tandem—orchestrated by CXA and supported by Talkdesk Copilot™—concierges receive real-time assistance during live calls, ensuring even smoother interactions.