Cryptocurrency: Opportunity for credit unions to drive member value through the contact center

In the aftermath of the FTX downfall, many are left wondering, what is crypto’s future? There is even more uncertainty in the credit union industry as they had just started experimenting with crypto. While the volatility surrounding cryptocurrency may have given investors second thoughts, the collapse of prominent exchanges does not diminish the impact crypto and blockchain have had on the industry.

Credit unions have a unique opportunity to use this time of uncertainty to get ahead and expand their crypto understanding as a competitive advantage in supporting and attracting a younger member demographic.

Watch this webcast from Talkdesk and Credit Union Times to hear from Lou Grilli, Senior Innovation Strategist at PSCU, and Rahul Kumar, Senior Director of Financial Services Strategy at Talkdesk, as they explore:

• How the recent crypto industry fallouts impact credit unions and their members.
• How credit unions can utilize their contact center to educate, build trust and promote transparency on the blockchain with their members.